Developing Business In The Garden Industry
Keeping Customer Focus
HTA British Rose Group at Whartons Nurseries, Diss, Norfolk, IP21 4RP on the 19th August 2010
HTA retail members and growers are invited to attend the British Rose Group’s workshop on ‘Keeping Customer Focus’ which is taking place at Whartons Nurseries in Norfolk on 19th August 2010.The workshop provides an opportunity for an update on progress over the year along with a discussion on promotional plans for 2011. Last year’s meeting at David Austin Roses resulted in the production of ‘Your complete guide to caring for, merchandising and selling more roses’.
Helping to bring the merchandising guide to life Kevin Waters of The Garden Works will give a rose merchandising masterclass to help inspire retailers and growers.
Growers
10.00 HDC funded powdery mildew prediction programme
Chairman John Adlam and Xianming Xu will demonstrate the new computer programme and go through the grower trial showing the economic and practical aspects of it all. This will be followed by a visit to the trial site to see the results.
Growers and Retailers
11.30 Update on HTA and Roses UK activity from Tim Briercliffe and Jennifer Thwaites (HTA) and Ian Kennedy (Roses UK).
Discussion on roses promotion ideas for 2011.
Rose merchandising masterclass from Kevin Waters of The Garden Works.
1300 Lunch followed by a tour of the Whartons sites.
This event is free for HTA retailers and growers. If you would like to attend please contact Alison Smith on 0118 9303132 or email Alison.Smith@the-hta.org.uk
Contacts
Gill Ormrod or Jade Jennings
HTA Press Office
Tel: 0118 930 3132
Email: press.office@the-hta.org.uk
The Horticultural Trades Association (HTA) is the trade association for the UK garden industry. It is dedicated to helping develop the industry and its member businesses, including most garden centres and other garden retailers, growers, landscapers, manufacturers and service providers.
The HTA was founded in 1899. Its key roles include: provision of advice-based services such as business improvement schemes, briefings and help lines; training for members; a central buying service; marketing services such as National Garden Gift Vouchers, the Garden Industry Monitor and the PlantforLife promotion initiative; and working closely with government to influence policy and projects.
Last updated: 20/07/2010 16:19